NetOne says campaign a success

NetOne says campaign a success
Published: 23 July 2017
NetOne says its ambitious Basa Sebasa project rolled out in Harare last month to expand the mobile network provider's subscriber base and has now cascaded to all provinces has started paying dividends.

Over 20 000 brand ambassadors were employed by NetOne to popularise the company's premier One Fusion package.

NetOne public relations and special projects executive George Manyaya, said his team has been embraced across the country and the company's subscriber base was rising sharply.
"We are receiving very positive results. The country has embraced NetOne and the subscriber base is rising," he said.

The brand ambassadors are on a door-to-door campaign selling NetOne simcards.

Victoria Falls businesswoman, Olga Muzinda said she found the packages offered by NetOne attractive .

"Last week, I saw the brand ambassadors knocking at my business premises and introduced their products," she said. "I migrated all my managers to One Fusion and I must say my favourite product is the Onefi."

Onefi is a wireless gadget that connects 32 people at one go for $9 a month.

NetOne has been on an aggressive drive to lure subscribers and according to the Post and Telecommunications Regulatory Authority of Zimbabwe's 2016 sector performance report, the network provider registered the highest growth in active subscribers due to its One Fusion package.

Manyaya said NetOne would soon launch a mobile financial services plaform to replace OneWallet.
- the standard
Tags: NetONe,


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